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Meet Our Team

Chris Brosh and family in mountains

Chris Brosh, Owner

Growing up in Bella Vista and going to Bentonville schools, Northwest Arkansas has always been my playground. At a young age, I understood my love of the outdoors and developed many hobbies involving our beautiful rivers, lakes and mountains. While I rode bikes some as a kid, it was the inception of Slaughter Pen Trails in Bentonville that really spawned my interest in bikes and the community they created.  Over the years I have developed a love for any type of riding on bicycles.  However, I gravitate mostly to my overland bike now and love long adventures combining scenic dirt roads, forest service roads and singletracks.  My passion for working in this industry comes from seeing the evolution of physical and mental health in those that discover cycling.  At Phat Tire Bike Shop, we truly believe that "Bicycle Experiences Change Lives."

TIm Robinson and child on bike

Tim Robinson, Owner

My greatest joy from my involvement in the cycling movement is that it brings people together and creates value for the each community.  Seeing people on bikes represents freedom and quality of life.  It is pure joy in every case.  You can usually find me at the Walmart Home Office, but I also love to visit our shops, ride my bikes, and watch our wonderful community evolve.  I sincerely enjoy living and playing in Northwest Arkansas, meeting new friends and creating great memories through riding.  I look forward to many more in both Arkansas and Oklahoma.

Nickel riding his gravel bike

Nickel Potter, Vice President

I enjoy cycling because it makes me feel like I am flying.  To me, freedom is a bicycle.  This silent form of self-powered transportation has taken me on 3 Trans-American tours, and has now landed me the best job I have ever had.  It brings me pleasure every time I get to give the gift of cycling to another.  When I am not at the shop making people's bicycle dreams come true, you can find me out in the woods on my mountain bike, on a gravel road loop, or on a fully loaded, self supported tour.  

Nate wrenching on a bike

Nate Fields, Company Mechanic

I have been working on bikes professionally since 1999.  I got my start slinging rentals in San Francisco and while on the west coast I refined my cycling skills across the board. I have been mountain biking for almost 26 years, racing both MTB and road. I raced in Belgium with the Cycling Center Team.  I also rode in the team car as team mechanic for Cycling Center as well as the Navigators' Pro Cycling Team. Upon returning stateside, I worked with Shimano Multi Service and started looking after service for Phat Tire Bike Shops.  I have been with Phat Tire for over 10 years and have seen a lot of changes.    I really enjoy working for Phat Tire serving the NWA cycling community.  You can often find me wrenching at local events so stop by and say "Hi" the next time you see the Phat Tire Tent.  If you have a minute between rides, check out my wedding video on the OZ Trails YouTube Channel.

Corey riding his mountain bike

Corey Smith, Merchandising Manager

I was born and raised in Lincoln, Nebraska where I met my amazing wife.  We moved to Siloam Springs 13 years ago to raise our son.  I grew up around bikes since the age of 5, and they continue to be a huge part of my life.  Bikes represent a source of freedom and it is a privilege to connect people to the sport of cycling at Phat Tire Bike Shop. 

Gretchen's after a road ride

Gretchen Rogers, Marketing & Events Manager

I grew up on the East Coast and have lived all over the United States.  My first real bike was a red Trek 850 Antelope that I rode around Nashville TN while attending Vanderbilt University.  A lifelong gym rat, my best friend introduced me to mountain biking at Turkey Mountain, Tulsa OK in 2017.  Before rolling out my first time, I purchased a full squish and fell in love.  The last 3 years have been amazing, pushing my limits, crashing, and rolling again.   In addition to MTB, I have grown to love the pure simplicity of road rides and plan to grab my first gravel this year.  I am incredibly fortunate to have found my dream job, working with an amazing team.  I am passionate about plugging people into a sport that I love.

Grant muddy after riding his bike

Grant Holcomb, Human Resources Manager

From frame building to cross country touring, cycling has taken me on countless adventures. My favorite adventure is sharing my love of bicycles with others which makes every day a good day in the bike shop! I believe simple things can be the most extraordinary things, and a bicycle is one of those simple extraordinary things. Whether it be a ride across town or a ride across the country, the bicycle can take you wherever you want to go. All you have to do is start pedaling!

Jeremiah on an E MTB bike

Jeremiah Rowley, Director of Operations Arkansas

I grew up in the Dallas area and began riding when I was in high school. I started working for Richardson Bike Mart in 1999, and have been in the business ever since. Along my cycling journey, I made stops in San Diego and New York regions.  I finally landed in NWA I love the region's emphasis on cycling and living an outdoor lifestyle. Phat Tire is a great shop.  I am excited to be here and enjoy being part of the team

Steve in cycling gear by the Trek sign in Waterloo WI

Steve Palmer, Director of Operations Tulsa

My first bike was a Trek 3900 that I picked up at Lee’s Bicycles in 2005.  I rode a lot of mountain bike trails and eventually started racing.  I collected many trophies and socks along the way.  My first year racing, I took 2nd place in the Oklahoma State Championship, Cat 3.  In 2010, I went all in and started working at Lee’s Bike Shops.  I was part of the package deal when Lee’s transitioned to Phat Tire Bike Shops in 2016. I currently ride a Top Fuel 9.8 and a Madone 5.2.  My favorite thing about my job is that I get to help people on their journey towards a healthier lifestyle with an eye on comfort and fun.  My bottom line is “Have Fun” and I get to do that every day.  I have the Best Job Ever.  

Kevin in his roadie gear ready to race

Kevin Caldwell, Director of Operations OKC

I grew up in Southern California riding dirt bikes, BMX bikes, skateboards, and surfing. I bought my first quality mountain bike in 1990 and within 2 weeks I participated in my first MTB race. I was HOOKED. I raced throughout the Midwest and even received a college scholarship for cycling.  I won multiple regional titles and a Top 5 National Collegiate All-American title. Upon graduation, I pursued a corporate career and cycling took a back seat...for a little while.  My son’s interest in mountain biking rekindled my interest. I currently race mountain and cyclocross at the master’s level. I love riding the red dirt gravel roads of Oklahoma, introducing more people to cycling and supporting our shared passion in the sport.

Shop Managers

Seth in the woods

Seth Jacobs, Bella Vista AR

I grew up in SE Minnesota. I started riding BMX in 1988, racing for 12 yrs. I branched out and picked up mountain biking in the early 90’s racing for 9 yrs. I ride a lot of off road and I commute to work most days. I am also a member of Oz Trails Mountain Bike Patrol. Working in the cycling industry gives me the opportunity to change people’s lives with a bicycle. Bikes are multifaceted providing transportation as well as being a source of stress relief and fitness. Working for Phat Tire provides me with the resources and tools to reach my community and facilitate the continued growth of the cycling lifestyle in NWA.

Josh on a bike with a kiddo trailer.

Ben Falkner, Bentonville AR

I was a customer of Phat Tire and friends with many of the people I now call my coworkers.  I finally jumped on board in 2018 and have worked in our Fayetteville, Bentonville, and Springdale shops. Cycling has always been a cornerstone of my life and I currently ride a Salsa Rustler and a Trek Domane.  My goals are to progress my skills, explore new places, and make more friends. On my days off you’ll find me thrashing mountain bike trails or rolling out on the Greenway for a relaxing ride.  I love the welcoming nature of the Northwest Arkansas cycling community. Every day I am ready to get Shreddy!

Mark standing in Phat Tire shirt

Mark Pickett, Fayetteville AR

My love affair with cycling began when I was a youngster on various trikes, bikes, and the memorable red Schwinn Bantam.  I fell deep when I discovered BMX freestyle, spending hours ripping around town learning flatland tricks.  I started pulling bikes apart and hounding the local shops with questions until they finally hired me at 14 yrs old.  I moved to Oregon in 2002 and ran my own shop for 16 years. I returned to Fayetteville AR in late 2018 where I can mountain bike, gravel ride, commute and just generally goof around with my friends and family on any bike.  I love spreading my joy for cycling to the community.

Picture of Fort Smith shop

Ike Isakson, Fort Smith AR

I grew up skating and riding a BMX bike. I rode all over the River Valley. I recently started riding again after retiring from the Army. I started mountain biking with other veterans and have grown to love the biking community. Working for Phat Tire Bike Shop allows me to share my passion with my River Valley community. I look forward to meeting everyone and spreading the love of cycling.

Curtis at his shop

Justin Orzel, Rogers AR

I am new to NWA, but not to the bicycle industry.  Born and raised in Emporia KS, I grew up riding Kansas gravel with friends.  My love of cycling evolved into being a sales and service manager at a local shop for 10 years.  Since moving to NWA, I have fallen in love with the friendly bicycle community and exploring the vast number of trails in the area.  My favorite part of this job is working with people who are brand new to cycling.  I love building relationships, providing information and guidance, and watching new riders' love of the sport grow.  It makes me happy to know I had something to do with that. 

Will in front of Oz Trails wall

Jake Truman, Siloam Springs AR

Born and raised in Arkansas, I am just as much at home on the bike as I am in the Ozarks.  For me, cycling has always been a solace, an escape from the stresses that life can bring about. You can find me riding the local single-track trails or grinding it out on my road bike. A cherished bike memory is the time a good friend and I were riding a rough, rocky trail for the first time. It was a dark cloudy spring day, and the rain was coming down hard. We were cranking through mud and sliding on wet rocks; all I felt was freedom. My love for cycling landed me a spot in the bike industry where I can share my passion with others. My mission with my shop is to help build a strong community connected by the bicycle. 

Picture of Ben

Danny Williams, Springdale AR

Ben Falkner is changing places. Ben is the new Store Manager at our Bentonville location and a familiar face, Danny Williams, will be switching his Service Manager hat for a Store Manager hat at Springdale.  We are proud of our Team Members and love celebrating their success.  Watch this space to learn more about your new Springdale Store Manager, Danny Williams.

Daniel Driskill, Broken Arrow OK

I grew up in Sperry OK running cross country and track & field.  I started road biking while recovering from some injuries and that was it.  I now dabble in all types of cycling, but gravel is my favorite.  I love the solitude and scenery.  In 2020, I completed the DAMn (Day Across Minnesota) riding 240 miles of gravel in 18 hours on my Trek Checkpoint.  I love my job because it allows me to share my passion for cycling with the Broken Arrow and Tulsa community.

Jake doing a trick on his BMX bike

Jake Bohrer, Tulsa Downtown OK

I grew up in NE Ohio and have been obsessed with bicycles since I learned to ride when I was 3.  I have been working at bike shops since I was 15.  I currently own 4 bikes:  an e-bike that is steadily replacing my car, a mountain, a road, and a BMX.  I do play favorites.  I ride my BMX almost every day and you can often find me riding at the Gathering Place.  I love nothing more than to connect people to the right bike in the hopes that they will love cycling as much as I do.

Picture of OKC shop front

Kevin Kopack, Oklahoma City OK

I was born and raised in Edmond OK. I have been riding bikes forever.  I purchased my first road bike 4 years ago.  I then moved to Colorado and fell in love with mountain biking. Downhill became my passion. It is so exhilarating to hit a jump with enough speed to clear a 30-foot gap. I spent countless hours ripping the trails at Winter Park’s Trestle Bike Park. Since moving back to Oklahoma, I have rediscovered my love for the road, crushing out miles on my Trek Emonda. Phat Tire is the perfect place to work because I get to share my passion for biking with everyone who walks into my shop.

generic picture of Trek Road Bike

Ryan Anderson, Edmond OK

I am from Salt Lake City, UT. I have been riding bikes my entire life. My love for cycling started when I bought my first mountain bike. I wanted to learn all about taking care of my bike, so I got a job at my local bike shop. I took a few years off to finish my degree and got right back into cycling and retail. I raced a lot of fat bikes in the snow, got some road time, and hit the Park City Mountain resorts in the summer. My family and my fleet of bikes moved to Oklahoma in 2021. I am excited to be in Oklahoma with Phat Tire and to serve the city of Edmond. I love making connections with the local cycling enthusiasts.

Generic picture of a mountain bike jumping

Dane Price, Norman OK

I am a native Oklahoman and have lived, worked, and enjoyed riding bikes my whole life.  My father’s recollection of my first bike ride is “You rode with training wheels to the end of the driveway and immediately told me to take them off.”  I rode with my friends, jumping curbs and popping wheelies.  I have an inherent love for the outdoors and a competitive nature. I moved around a bit and eventually realized that a life on two wheels is my pathway to great friendships, good health, and valuable community service. I found a collective of friendly, talented folks that love cycling at Phat Tire Bike Shop. Drop in and let us share the life enhancing experience of riding bikes. Bikes Change Lives.